– WELCOME TO THE WRITE LENS – 

Where to next?

Introducing Erica Comitalo, the copywriter for photographers behind The Write Lens

Meet Erica, The Mind Behind The Words

Trapped between ghosty clients and an oversaturated market, it’s no surprise you sometimes start to feel like just another photographer in the crowd. I get it. As an online-business owner, I know what it’s like to feel like you have to shout to be heard or like you have to change who you are to attract your dream clients. It’s freaking exhausting! But what if there was a way you could stop shouting and feel empowered to just show up authentically as yourself? And what if doing that helped you to finally book ideal clients and grow the thriving photography business of your dreams?

Welcome, busy photographer! I’m Erica—the storyteller’s storyteller. And through branded web copy, I bring creatives like you the clarity, competence, and conviction their businesses deserve. 

Let’s fill your website with words that will build your business. But not just any words! Oh no, no! Anyone can do that! I want to equip you with words that feel as familiar as slipping into your favorite pair of sweatpants and as effective as your go-to trick for helping a client feel like a model in front of your camera. Words only for you. Let’s infuse your website with a voice that books while remaining powerfully true to who you are.