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hey, photographers
You're not a cliché. Your written web copy shouldn't be either!
What’s “copy” anyway? It’s this right here! And I’m going to make yours astounding.
The stories photographers can tell about hilarious posing disasters, tearjerking wedding day surprises and triumphantly overcoming the almighty horror of broken equipment mid session are packed with drama and emotion. Your stories can make us laugh out loud or dissolve into a weepy puddle like nothing else.
All you have to do is tell those stories.
We can craft high-quality written content for your entire website that turns visitors to your website into loyal clients. And while the content is being written, you won’t have to lift a finger!
There is so much we can do if you choose to turn your website into a storytelling tool rather than a generic place holder that surrounds your images. By reimagining what the written content on your website can do, you can truly put your greatest marketing tool to work.
Sure, a picture's worth a thousand words.
But a picture paired with the right words is priceless.
For most photographers, freshening up your web content, writing your About Me page and maintaining a blog is a source of frustration and an unhappy chunk of time spent away from camera and clients.
You struggle to tell a unique story in a medium you didn’t choose to specialize in, wishing you could get back to your art. That lengthy to-do list is a constant source of guilt as the time ticks slowly past.
But it doesn’t have to be this way!
WHAT IF A FEW SIMPLE CHANGES COULD GIVE YOU:
- a new sense of confidence in the way you present yourself to online
- professionally-crafted written content that is still infused with your personality
- web copy that sparks a genuine connection with visitors turning them into loyal clients
- that unique peace of mind that comes from finally checking items off your to-do list
- more free time to dedicate to the aspects of your business (and your life) that you love most
And all you’ll have to do is hit copy and paste!
Sound too good to be true? Keep reading!
I only take on a limited number of clients each month, so don't wait to save your spot!
let’s talk the nitty gritty
How It Works
The Consultation
Before we get started, let's hop on a phone call to discuss your existing written content. We will also determine who your ideal client is and what voice your brand should adopt to appeal to that client while still reflecting your personality.
The Writing Part
Now that we know the voice we are writing in and who we are writing to, it's time to get down to it! I'll send you a contract, project timeline and the necessary questionnaires for your content. Then, I start click-clacking away on the computer keys!
The Happy Ending
After everything has been written, you'll get a first draft of your content. You'll then have the opportunity to review it and request changes. After making corrections, I'll send you a second draft for minor tweaks. Then, the final draft is all yours!
still unsure if we are a good fit?
This Is Perfect For You If
- You want to increase your bookings (and that moolah!)
- You're bursting with personality but don't know how to turn it into words
- You feel like you don't have a unique personality and need help finding it
- You are desperate for a creative boost
- Your stomach does a little flip-flop every time time you look at your to-do list
- You need help nailing down your brand voice and customer avatar
- You want to spend more time behind the camera and less behind your computer
- You know exactly what you mean in your heart but struggle to say it
“I was burned out and spinning my wheels trying to find the right words, and Erica RESCUED me! She listened intently to my desires and needs and patiently walked me through each piece without ever hesitating to ask more questions to fully understand my vision.”
-Athena Mishiyev
Frequently Asked Questions
Q: My pictures speak for themselves, so why do I even need well written content anyway?
A: Professionalism and clarity aside (although those are massive), it’s because, as humans, we are all obsessed with stories, and they move us in ways we can’t begin to understand. I believe you have an incredible story to tell. All you need are the tools and the confidence to tell it.
Q: So, um, how can YOU write content that sounds like ME?
A: During our initial consultation call, we will nail down a brand voice that perfectly resonates with who you are and who your ideal client is. And if at any point in the process, you start worrying that the content isn’t quite sounding right, we can always make adjustments.
Q: How quickly will I receive my content?
A: Once I’ve received everything I need from you to write a piece of content, you’ll have your final draft in five days or less.
Q: Do you do full website overhauls?
A: Sure do! If you’re going through a web redesign, this is the perfect time to rewrite all your content, too. Or if you’ve just realized your current written content isn’t cutting it, I can give you a hand on a total rewrite.
Q: What if I know something is wrong with my written content, but I don’t exactly know what or where to start?
A: I totally hear you! I offer website consultations through which I squirrel through your entire website recommending alterations and additions that will make a world of difference. And then I can give you a hand with implementing those changes if you’d like!
Q: Do you offer refunds?
A: Unfortunately, I am unable to offer refunds, but I am confident that, through my process, we will craft content you’ll love.
