welcome to 

The Writers' Room

Want consistently stellar written content?
This is the secret sauce you've been looking for!

Whether you’ve worked with a copywriter before or you’ve always written your own content, you know that writing for your website isn’t a one-and-done deal. A website is your living, breathing work of art. It requires constant updates and fresh storytelling to remain relevant and attract an audience. But if you struggle to write for yourself like most photographers, what can you do?

Kick off your shoes and pull up a chair!

Welcome to The Writers’ Room: a new approach to copywriting for photographers! Through your membership, you’ll finally be able to keep your website lookin’ fresh for new clients, tell the stories of past clients, and continue improving your most important marketing tool with confidence. 

No more worrying over typos or dreading hitting that “post” button because you feel like your writing isn’t quite everything you hoped and dreamed it would be. 

Basically, it’s like Netflix…but for your photography business. Only instead of paying a monthly fee for unlimited reruns of Parks and Rec and The 100, you get freshly edited content for your site!

In The Writers’ Room, we will update your existing About Me page, edit your brand new Experience page, or make a clean-up pass on your latest blog post before it leaves your “drafts” folder. We can touch up email templates, explore new client guide, and even take a look at your Instagram captions!

Through your membership, you’ll receive a safety net, an encouraging cheerleader, and an experienced mentor in your journey to better writing. 

So, let’s dive in!

3 ways to improve your website in under a minute

Erica will take everything that you have swirling around in your head, make sense of it, and allow you to speak directly to your ideal client. She’s precise, efficient, and a pleasure to work with. 

– KAYLA STURM

The Writers’ Room is for you if…

You know there’s a good writer deep down inside you, but you just need a little help to spread your wings. You don’t have the budget to hire a copywriter, but you value the power of personality-packed written content. You hate writing, but know you need to do it and wish you had a helping hand.

How it Works

You can have well-written content in just 1, 2, 3!

First, select the membership level you feel best suits your needs, goals, and content. 

Each month, drop any content you feel needs an edit, light rewrite, or second opinion into your handy Google doc.

Finally, all you have to do is post, and enjoy the feeling of having web copy you can be proud of. Always!

Ready to Get Started?

Choose the membership level that matches your vibe, and we can hit the ground running on your content. You’re just a few steps away from the consistently incredible web content of your wildest dreams!

 

The platypus

$ 40 A MONTH
  • 2 CONTENT EDITS
    Each month, you'll be able to send two blog posts, page updates, emails, etc. my way for a full edit!
  • EXCLUSIVE MONTHLY RESOURCE
    Each month, you'll receive a members-only resource to help improve your written content!
  • LIFETIME 10% OFF COUPON
    As long as you're a member, you'll be able to get 10% off any order in my shop!

the narwhal

$ 100 A MONTH
  • 5 CONTENT EDITS
    Each month, you'll be able to send five blog posts, page updates, emails, etc. my way for a full edit!
  • EXCLUSIVE MONTHLY RESOURCE
    Each month, you'll receive a members-only resource to help improve your written content!
  • ONE-TIME, 1-HOUR STRATEGY CALL
    Let's begin your membership with direction and intention, creating a firm foundation we can effectively build upon!
  • LIFETIME 20% OFF COUPON
    As long as you're a member, you'll be able to get 20% off any order in my shop!
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the unicorn

$ 200 A MONTH
  • 10 CONTENT EDITS
    Each month, you'll be able to send ten blog posts, page updates, emails, etc. my way for a full edit!
  • EXCLUSIVE MONTHLY RESOURCE
    Each month, you'll receive a members-only resource to help improve your written content!
  • MONTHLY 1-HOUR STRATEGY CALL
    Each month, we will hop on a 1-on-1 call to discuss your content, how it can be improved, and how you can attract your ideal client. You may even come away with some fully-written pieces of content!
  • LIFETIME 30% OFF COUPON
    As long as you're a member, you'll be able to get 30% off any order in my shop!
ONLY 2 LEFT

FEEL THOSE COMMITMENT ISSUES SWIRLING?

Don’t worry! You can cancel at any time!
And if you have any questions, don’t hesitate to give me a shout!

Working with Erica at The Write Lens was the best decision for my business. She listens intently and can translate what you mean to say without you ever saying it. Erica made this whole process so easy. Looking at the words she wrote for me I am just stunned at how beautifully she communicates my message and purpose to my clients. 

– KAYLA IVEY

Introducing Erica Comitalo, the copywriter for photographers behind The Write Lens

Hey, there! I’m Erica.

GET TO KNOW YOUR EDITOR

I’m a copywriter for photographers, and basically, I’m your fairy godmother in jeans, complete with a shameless weak spot for glitter. 

I’ve spent years learning what makes an effective photography website sing, and I can’t wait to share it all with you! Never again will you feel that tumbly stomach swirl that comes from looking at a blogging to do list that stretches so long you know you’ll never get it all done. Never again will the prospect of a “web redesign” make you tremble in terror when considering all the new content you’ll have to write or a blank About Me page make you cry to the heavens, “WHO EVEN AM I?” When we work together, your written web content doesn’t have to be a stressor. 

Let’s make your written content something that delights, and we can do it so quickly it will blow your mind!

Frequently Asked Questions

We are doing something new here, so it’s only natural for you to have a few questions. Check to see if yours is answered below!

WHEN YOU SAY “EDIT” WHAT DO YOU MEAN EXACTLY?

I mean your “theirs, theres, and they’res” are going to be perfectly correct, your commas are going to be exactly where they should be, and those misplaced or misused words will be kicked to the curb. I’ll also do a light clean on more effective sentence structure, phrasing, and word choice to make sure your content sings. 

WHAT WILL WE TALK ABOUT DURING OUR 1-ON-1?

Anything you want, from the tagline that’s been bothering you to the way your ideal clients just aren’t inquiring. Let’s strategize, brainstorm, and rewrite!

HOW WILL WE PASS CONTENT BACK AND FORTH?

Once you become a member, you’ll receive a link to a private Google Doc. You’ll be able to post all of your content into the doc, and I’ll make my edits and notes there. You can also easily leave notes of areas that you feel need special attention or a more intense edit.

IS THERE A CANCELATION PENALTY, OR CAN I LEAVE ANYTIME?

The minute you decide your membership is no longer serving you, you can hit that cancel button with no hidden fees or hard feelings. 

WHAT IS YOUR TURNAROUND TIME ON EDITS?

Turnaround time does vary based on the season. A great rule of thumb is that if it’s busy season for you, it’s a slower season for me. But when your work slows down, mine picks up. However, regardless of season, I guarantee a turnaround time of 5 business days or less. But sometimes, that turnaround may be just a matter of hours!

WHEN CAN I START?

Right now! Go ahead and select the package that is the best fit, and we can hit the ground running today. Let’s write!

DON’T SEE THE ANSWER TO YOUR QUESTION HERE?

I can’t wait to help you transform your written content for a fraction of the cost of hiring a copywriter for a full site revamp.

So, choose your membership level, and let’s get editing!

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