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The Wedding Email Template Bundle

No more stress, wasted time, or agony. In just 15 minutes, you can TOTALLY revamp your wedding client workflow!

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pump up your email game!

The Family Email Template Bundle

With the ease (and fun!) of filling out a mad lib, you can upgrade five key touch points of your family photography client workflow!

better words for authentic blog post image

Say Bye to “Authentic,” and Choose One Of These Words Instead

I hate to be the bearer of bad news, boys and girls, but unfortunately this beautiful word has been overused (and incorrectly used) until all meaning has been pretty much wrung out of it. But that’s okay! The great news is that there are plenty of other, more specific words to choose from to illustrate what you mean when you’d naturally reach for “authentic.” So, let’s dig into a few of my favorites so you can find the ones that perfectly match your style.

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Struggling to Post Engaging Content on Instagram? Try Out This 30-Day Content Calendar!

The Instagram algorithm feeds on two things: consistency and engagement. But with fresh photo sessions on hold, finding new, interesting content to post can be a major strug. That’s why I’ve created this 30-day caption prompt calendar! Let’s dive into who you are as a person, learn more about your style, and draw the eyes (and engagement) of your ideal clients all through the captions you write

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Boundaries In Business: Mean, Limiting, or Powerful Tool?

Y’all, if I could shout this from the top of that really high building Tom Cruise climbs in that one Mission Impossible movie, I would: BOUNDARIES ARE HEALTHY! You need them. They are good. They are the best gift you can give yourself as a business owner, so let’s break down a few of the reasons why.

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Better words for fun blog post

10 Better Words To Use Instead of “Fun”

Whether you photograph weddings or newborns, families or entrepreneurs, one thing’s for sure: you encounter endless amounts of fun every time you head out with your camera! But reusing the same three-letter word over and over can get mighty tired. So, let’s try a few new, more specific options on for size.

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how to have a great copywriting experience

4 Ways To Get Your Money’s Worth Out Of Your Experience With A Copywriter

I have some unsettling news for you. Simply hiring a stellar copywriter won’t guarantee a stellar copywriting experience. You and I both know that, when it comes to creative work, it takes two to tango. But, if you’re planning to work with a copywriter in the near future, how can you ensure you get the most bang for your buck out of the experience?

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3 ways to improve your website in under a minute

3 Massive Improvements You Can Make To Your Website In One Minute Or Less

Sure, there are a lot of things you can do to improve your website, but if you’re crazy freakin’ busy and don’t have the time to engage in a hefty revamp at the moment, there are three SUPER speedy things you can do to immediately improve your website:

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Meet the copywriter for photographers.

Oh, hey!

I’m Erica, the brains behind the clacking computer keys! I’m an introverted extrovert, a sympathy crier who also loves to box, a person who reads comic books while wearing floral dresses…and plants flowers in Wonder Woman t-shirts. I’m a crazy collection of opposites and beyond excited to turn your astonishing personality into words that will build your business.

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6 Overused Phrases Weakening Your About Me Page

Need a website refresh but don't know where to start?
Don't freak out! I can give you a hand with that.