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Pack Your About Me Page With Personality
You may not have photographed Beyonce or scaled Everest, but no matter how ordinary or uninteresting your journey seems to you, trust me, it is anything but!
pump up your blog game!
75 Blog Prompts for Photographers
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Pop the bubbly! Drop the balloons! Throw the confetti! You made it to a brand new year, and with a new year comes a chance to blow the dust off your website and get it revamped for the year ahead. So, grab your favorite pen for marking checks, log into your website and let’s get your website ready to rock your clients’ world this year!
This may seem harsh or cruel, but we’ve all got to face the fact that not everyone is going to like us. No matter how sunny your personality or how jaw droppingly gorgeous your galleries, you aren’t a piece of chocolate to be loved and adored by everyone. And, hell…there are even some weirdos out there who hate chocolate! To really have a style and a unique approach to photography, you’re going to have to wholeheartedly embrace some things and reject others. And that includes pushing away the people who love what you don’t provide.
One of the things I was most looking forward to as we moved from an apartment to a house was the chance to paint an entire home exactly the way I wanted to. Get out of here with your rules on what shades I can use or where I can put my colors. My house; my walls, suckers! But what I didn’t realize until I finally had the chance to do exactly what I wanted, whatever I wanted, was how dang hard it would be.
In the modern era, you can’t just manage your own business. You have to become a brand. And, y’all, that’s freaking draining! You don’t get to shut it down and go home after your 9 to 5. You have to be “on” every time you answer an email, post to social media or respond to a comment. And when “on” means adopting a tone — a personality — that isn’t yours, it’s ten times as hard.
The ability to share a distinct, evocative, deliberate answer both in person and online signals to potential clients that you know exactly who you are — and this is a ridiculously attractive quality in business and humanity in general. We like to work with people who understand exactly who they are and who they’re not. Distilling the aesthetic of your images into words doesn’t just tell potential clients what your art is, it also clearly expresses what it isn’t.
Even though you’ve done your best to fill your about me page with information on who you are and what your story is, it’s likely that your info sounds a little bit like everyone else’s. You love coffee, adventures, Netflix, and your kids/husband/dog. Sound like you? Probably, because this is many photographers’ bios in a nutshell. Here are a few ways to make sure that you stand out from the crowd online.
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6 Overused Phrases Weakening Your About Me Page
COPYWRITING FOR PHOTOGRAPHERS
Erica @ Thewritelens.com
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